March 8, 2022

#BreakTheBias this International Women's Day

International Women's Day Logo

To celebrate International Women's Day 2022, we asked our social AR guru Abbie Peach to magic up a Snap Lens that offers a way for people everywhere to show their support.

The theme of this IWD is 'Break The Bias'. A simple gesture - crossing your hands - can be a powerful statement on gender equality, and one to which everyone at Arcade is fully committed.

Imagine a gender equal world. A world free of bias, stereotypes and discrimination. A world that's diverse, equitable, and inclusive. A world where difference is valued and celebrated. Together we can forge women's equality. Collectively we can all #BreakTheBias.


Abbie, with design support from the wonderful Dani Verburg and Zach Thompson-Howley, put together this brilliant Lens. Will you show your support and help #BreakTheBias?

Scan the Snapcode below, or tap here to access the Lens.

Arcade is an official Snap Lens Partner

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